New Jersey, May 24, 2006
With its recent induction into the IBM PartnerWorld, CAMO Technologies opens up new and exciting avenues for itself. As a worldwide program, PartnerWorld equips business partners like CAMO with sales and marketing tools, skill building courses and technical support, thereby creating new opportunities for business growth and profit.
The program embraces the entire portfolio of cutting-edge IBM technologies, products and financing and with its Business Partner status, places CAMO Technologies in an advantageous position. As Ira Gordon, Corporate Controller for CAMO Technologies, states "with a membership to one of the most comprehensive Business Partner Programs in the industry, IBM offers CAMO a valuable opportunity to make the best use of IBM's practical tools and training for the expansion of our market reach and competitiveness. We found an array of tools and support that meet client needs, give CAMO's business an increased profitable edge and help us meet targets."
With their motto of innovation fuelled by collaboration and integration, partnering with IBM was a natural decision for CAMO Technologies. 2006 will witness various enhancements to IBM's existing PartnerWorld and the program's central focus is currently on making business partners like CAMO more productive by providing faster, easier access to more high-impact benefits and resources. An improved PartnerWorld portal will allow CAMO quicker access to streamlined, higher impact PartnerWorld offerings, improved categorization for easier access, and content filters based on interest areas.
CAMO Technologies' representatives talked of the competitive advantages of the collaboration that allows CAMO to " leverage consolidated marketing resources through a single co-marketing interface in order to drive leads and generate awareness with clients and IBM field teams. In recognition of CAMO Technologies' investments, PartnerWorld provides CAMO with the practical tools and training that ensure a shorter sales cycle, enable capitalization on the growing opportunity for services and solutions and share the range and depth of skills required to achieve our objectives." Every solution or skill demanded by a customer is supported with the assistance of developing applications that run on IBM hardware and software platforms, and by integrating IBM technologies with CAMO's offerings, thereby providing customized solutions.
IBM's constant efforts to improve PartnerWorld have resulted in CAMO Technologies' being able to access marketing and selling resources through a consistent, easier-to-use interface. Faster access to valuable marketing information allows for the identification and generation of opportunities. Customer questions are answered more effectively, shortening the sales cycle and increasing win rates in the process. As an IBM business partner, CAMO ensures the delivery of end-to-end consulting services including business transformation empowered by the industry expertise of IBM Business Consulting Services, as well as hosting, infrastructure, technology design and training services. |
